Intelligence

Know what's working. Fix what's not.

Know which brands are earning their shelf space, what to buy deeper and what to cut โ€” and which customers to call, thank, and win back.

Gut feelings don't scale.

You know your store โ€” but with hundreds of brands, thousands of SKUs, and seasons that move fast, even the best buyers make expensive mistakes.

  • Cash tied up in inventory that won't move
  • Reordering brands that aren't actually performing
  • Loyal customers slipping away unnoticed

With Intelligence

  • Every brand scored on Speed, Popularity, and Profit
  • Clear buy/maintain/cut recommendations
  • Customers segmented and ready to re-engage

Decisions, not dashboards.

Brand Scorecards

Every brand scored on three pillars

Not just numbers โ€” a verdict. Intelligence tells you what each brand is doing for your store.

Turn Rate

Speed

How fast is it selling? Slow inventory ties up cash. Fast movers earn their space.

Sell-Through %

Popularity

Are customers actually buying it? High sell-through means you ordered right.

Margin

Profit

Is it making money? Margin shows how much you keep from every sale, brand by brand.

Buying strategy

From data to decisions in seconds

Intelligence combines the three pillars into a clear strategy for every brand.

UnicornBuy DeeperAll three pillars green โ€” this brand is a home run
AnchorMaintainStrong performer โ€” keep doing what you're doing
Watch ListAdjustOne pillar slipping โ€” time to tweak your buy
Dead WeightCutNot selling, not profitable โ€” free up that cash

AdvisorAI

Ask your store anything

AdvisorAI answers questions using your actual sales, inventory, and customer data.

How is VERONICA BEARD performing this season?
VERONICA BEARD is an Anchor brand with strong metrics across the board.
Speed
4.2x turn rate
Popularity
73% sell-through
Profit
48% margin
Selling well and moving fast, but margins are slightly below target. Consider reducing markdowns on this brand โ€” customers are buying at full price, so the clearance sales may be dragging down your margin.
Which brands should I cut before next market?
Based on your current data, I'd recommend reviewing these Dead Weight brands:
1. COASTAL LUXE
1.1x turn rate, 22% sell-through, 38% margin
2. SUMMER REEF
0.8x turn rate, 18% sell-through, 34% margin
Together they're tying up ~$8,400 in dead inventory. Clearing these at 40% off would recover ~$5,000 in cash for better-performing brands at market.

Example conversation; brand figures are illustrative.

Features

Everything you need to buy smarter

StoreIQ Dashboard

Brand performance, inventory health, category breakdowns, and aging reports โ€” all in one place.

AdvisorAI Chat

Ask questions in plain English. Get answers based on your actual data, not generic advice.

Buying Strategy Report

Go to market prepared. Brand-by-brand recommendations for what to increase, maintain, reduce, or cut.

Customer intelligence

Know which customers to reach โ€” and why

Intelligence reads your Heartland customer history every night and tells you who to contact. You reach out however you like โ€” a text, a call, an email, or a handwritten note.

ReviewAI

Ask the right people for reviews

Surfaces the customers most likely to leave you a Google review โ€” loyal, recent, happy buyers โ€” with a suggested message ready to personalize.

RetargetAI

Win back your best customers

Flags customers who have spent real money with you but haven't been back in a while โ€” with their purchase history and a drafted note, so you can reach out personally.

FirstDibsAI

Tell the right people about new arrivals

When new inventory is received, matches it to customers who have bought similar brands and styles before โ€” so the right people hear about it first.

Setup

Connects to your POS automatically

Intelligence syncs your sales, inventory, and customer data from Heartland every night. No CSV uploads, no manual work.

POS Integration

  • Heartland Retail Live

Shopify POS In development

Your Data, Your Store

Every recommendation Intelligence makes is grounded in your actual sales, inventory, and customer history โ€” not industry averages or generic benchmarks.

Own more than one store?

Intelligence shows each location on its own โ€” scorecards, inventory, and sales by store โ€” plus a combined view across all of them. Each additional location is $20/mo.

Pricing

Intelligence comes with the Suite

Get Intelligence with Import, ReceiptAI, and BoutiqueSEO in the BoutiqueOS Suite.

Month-to-month. Cancel anytime. No long-term contracts.

Stop guessing. Start knowing.

Your next buying decision is too important for a spreadsheet.

Get Started